Ohio Governor John Kasich with winning design Aaron Roberts

CCAD-Designed Licenses and Plates Hit the Road

It was a pretty big deal when Gov. John Kasich asked CCAD to help design new driver’s licenses and license plates for the Ohio BMV. And ever since the selected designs were unveiled in November 2011, we’ve been itching to see them out in the real world.

Well, that time has come. The new driver’s license went into circulation in January, and the new plates are due to come into use as this magazine hits the mail. So watch the wallets, purses, and bumpers near you for clean, elegant new designs by CCAD’s very own Aaron Roberts (Advertising & Graphic Design 2012)!

Informal Critique Blooms on Campus

Want to get unvarnished opinions about your art? Ask your peers.

That’s the approach Fine Arts alum Erin McKenna (CCAD 2012) adopted for a student-driven critique program she started at CCAD.

During her junior year, she participated in the semester-long New York Studio Residency Program. “There were kids from all over the United States,” McKenna says. “Nobody knows anybody when you get there. We decided that on Wednesday nights we’d make dinner together and walk around the studios, giving critiques. It was at night, much more relaxing; there were no professors there. We listened to each other. I learned a lot; it was nice to have the perspective of a peer.”

McKenna liked the idea so much she brought it back to campus, organizing evening critique sessions for students during her senior year. Up to 30 participants, mainly Fine Arts majors with some from Illustration and Advertising & Graphic Design, visited studios. “I had a lot of people come up to me after they had their critique and say it was very helpful.”

“It’s still going on Wednesday nights and has even more people,” she says.

Animation students during Skype conversation

Animation Students Skype for Advice

For members of the Animation Student Collective at CCAD, professional advice is only a Skype away.

Skype, an Internet voice and video service, links the student animators to professionals, including CCAD alumni. Animation senior Rico Jackson, president and founder of the Animation Student Collective, explains: “Most of the professionals are in California because that’s where the animation industry is, the bulk of it. We can’t bring them to Ohio because that would cost entirely too much money.

“Instead, we Skype them.”

The group meets in Kinney Hall. Using a computer linked to a video projector, Jackson asks the guest animator questions; other students also can come up to the computer’s camera and pose questions as well.

Chris Oatley (CCAD 2001), a former Disney character designer who now runs an online art academy, held a session with students last semester. “Chris is a phenomenal speaker,” Jackson says.

Jackson hopes to have Skype sessions with three guests during spring semester. He says the sessions have an impact. “With Chris, a lot of people sent us messages or talked with us afterward. They said it was really inspirational. Students made some artwork right away because they were inspired.”

Students work in the MindMarket

Students Embark on Two-Year Project with Electronics Company

The CCAD MindMarket’s DesignLab is giving students the chance to dig into an extended design project with the advanced electronics company InPower.

“InPower reached out to CCAD after learning about some of the offerings CCAD has for Industrial Design,” says Cynthia Gravino, CCAD MindMarket director.  “We determined that a DesignLab partnership would best serve their needs and would provide a great hands-on opportunity for our students in a client-based project setting.”

Tom Gattis, dean of the School of Design Arts and chair of Industrial Design, stepped in to lead the project.

For the first semester (fall 2012) students conducted a comprehensive market, product, and competitive landscape analysis.

This spring, they’ll incorporate that research into a redesign of InPower’s product packaging.

InPower will continue to tap into CCAD talent throughout 2013­–2014, focusing on work to find new avenues for their products.

“As an engineering-based organization, InPower provided an opportunity to expand the types of companies we serve,” Gravino says.

“The only difference [from the real world] is we are doing it within the safe confines of the college,” Gattis says. “Students have expert guidance from faculty and can try a lot of things and really explore concepts that in a corporate setting would be a bit too risky.”

Science Chair’s Research Presented

CCAD Chair of Science Julie Posey has worked with Ohio State University’s Division of Infectious Diseases since 2010 to create a tracking profile for a specific strain of methicillin-resistant staphylococcus aureus (MRSA).

Posey’s research studied nearly 500 positive cases of MRSA.

The resulting paper, Development of Bio-informatics Research Network for Methicillin-resistant Staphylococcus Aureus (MRSA) Blood Stream Infections (BSI): A Multicenter Regional MRSA Surveillance Collaborative for Genotyping, Geocoding, and Data Collection for Outbreak Investigation, was presented by OSU researchers at the Infectious Disease Society of America conference last fall.

Alexa Carson’s holiday card design

’Twas the Season — for a Holiday Card Contest Winner

CCAD teamed up with the Columbus Partnership last year to create a new tradition — a holiday card design contest.

The Columbus Partnership is a nonprofit, membership-based organization of 49 CEOs from Columbus’ leading businesses and institutions. Its primary mission is to improve the economic vitality of the Columbus region.

“Partnering with CCAD was a great opportunity to support an incredible educational asset in our community and work with the creative student innovators of Columbus who help drive our economic growth,” said Stephen Lyons, vice president of member services and community engagement at the Partnership.

A jury reviewed 38 entries and selected Illustration senior Alexa Carson’s design.

Carson received a $1,000 cash prize, and the card, which included her name and contact info, was distributed to more than 3,000 Columbus Partnership clients and friends.

Fine Arts Faculty Member Keeps Active Practice

Danielle Julian Norton’s approach to artmaking? Two words: keep moving.

Norton, a 1999 Fine Arts alum and now an assistant professor of fine arts and graduate studies, is keeping up an almost dizzying itinerary of residencies and exhibitions in the United States and Europe.

This includes stints last fall at the Anderson Ranch Arts Center in Snowmass Village, CO, and last summer at I-Park in East Haddam, CT.

A year earlier, she did residencies at the Bemis Center for Contemporary Arts in Omaha, NE, and in Dresden, Germany, under the sponsorship of the Greater Columbus Arts Council.

Her exhibition schedule last year ranged from the Decorative Arts Center of Ohio in Lancaster to the Center for Fine Art Photography in Fort Collins, CO, to the Cynthia-Reeves Gallery at Art Miami. A show at Ohio Dominican University will have just closed as this magazine mails.

“To grow as an artist I feel it’s important to meet other artists and go outside my comfort zone.” Norton says. “Each time I go and meet a new art community and group of artists, it’s like a mini-graduate school; you learn new approaches to art-making.”

“I think it works well in the classroom,” she says. “I can give [students] real-world examples. A teacher should also be an active artist.”

Norton calls her work interdisciplinary, “a cross between sculpture, photography, and performance.”

Next on tap is I Forgot to Forget, a June 15 – July 20 exhibition she is curating at the Urban Arts Space of Ohio State University.

Alumnus Aaron Roberts’ poster design for the Columbus Food & Wine Affair

The Columbus Food & Wine Affair is set to take place this Friday, and once again its collector-worthy poster is a product of CCAD talent.

Aaron Roberts (CCAD 2012) earned first place in the annual class design project for the event while he was still a senior in Advertising & Graphic Design.

For the class project, students were told the dimensions of the poster and how it would be displayed. They were told the poster had to appeal in both color and black and white, represent food and wine equally, and have an international and contemporary flair.

“It is absolutely amazing to see what these young artists can do,” said Bob Himes, president of the Central Ohio Restaurant Association Foundation. “We benefit from their concepts and ideas, and they benefit by getting a feel for what it’s like to work with clients.”

Roberts was awarded a cash prize and CCAD received a contribution from the Columbus Food & Wine Affair to the CCAD Scholarship Fund.

Advertising & Graphic Design alumnus Stefan Doke (CCAD 2012) was awarded second place in the competition, and honorable mentions were given to Advertising & Graphic Design alumni Andrea Hager (CCAD 2012), Chavilah Bennett (CCAD 2012), and Christopher Olvis (CCAD 2012).

The Columbus Food & Wine Affair draws more than 1,000 people and showcases food from local Columbus restaurants and more than 350 wines from around the world. The event will take place Sept. 21 at the Franklin Park Conservatory.

The garment on the left is from Rachel Kaplan's collection, inspired by Georgia O'Keeffe and Umberto Boccioni. Chavilah Bennett used the fashion shoot photo to recontsruct a work of art inspired by Georgia O'Keeffe's painting “Red Canna."

When the music is pounding and the models are strutting down the runway—each bringing forth a delightful new surprise—it is easy to only see the fashion design talent at the CCAD Senior Fashion Show.

So, each year we like to take a moment and call attention to all of the other creative minds that make our extraordinary fundraiser such a memorable experience.

One piece in particular, the lookbook, lasts well beyond that one adrenaline-fueled night. CCAD students have always played a significant role in developing the book, but this year that role was increased. The book not only showcases the design talent of our fashion students, but it also showcases the talent of our photographers, graphic designers, fine artists, and illustrators—not just in its production but in the rich content seen on each page.

“The fashion designers took their inspiration from 2D and 3D artists. To showcase that inspiration, we took the idea of deconstruction and reconstruction to highlight more forms of art and design at CCAD,” said CCAD Creative Director Lindsay Kronmiller as she described the concept for this year’s fashion show lookbook.

The team that developed the concept for the lookbook, the invites, and did the design work, from left Isabella Hidalgo, Aaron Roberts, Walker Crane, and Isuri Merenchi Hewage

“We took photos of the models wearing the designs on backgrounds that make it appear that the fashion is being ‘unpacked’ for a gallery show,” explained Kronmiller. “We then gave those photos to artists, designers, and illustrators and had them reconstruct each photo into a piece of art that was inspired by the original 2D and/or 3D artist—thus creating an ‘exhibition book’ of CCAD work focused around this year’s fashion thesis projects.”

While guests of the event will appreciate the beautiful book as they wait for the main event to start, the book’s shelf life lasts quite a bit longer. For the next year the admissions office will include the fashion lookbook in packets to prospective students and bring it with them to college fairs.

“This has become a signature piece for the college,” said Robin Hepler, director of marketing and communications at CCAD. “It started as a program just for the event, but we found that prospective students considering CCAD were fascinated by it and inevitably wanted a copy to keep. So, each year we’ve improved the content and ordered more quantities turning it into a regular piece in our recruitment packet. This year we’ve gone even further to ensure the book showcases the breadth of diverse talent at CCAD, while still being true to its original purpose.”

CCAD’s Design Group is an in-house design firm staffed by students and directed by Kronmiller. The team that developed the concept for the lookbook, the invites, and did the design work, included Advertising & Graphic Design seniors, Isabella Hidalgo and Aaron Roberts; Illustration senior Isuri Merenchi Hewage; and Advertising & Graphic Design junior Walker Crane.

Lookbook photographers, from left, Danielle Ford, Xandre King, Kelsey McClellan, Lian Dziura, Nicole Miller, and Marcus Morris.

The visual content for the lookbook was also all student generated. The photographs were taken by CCAD students (and an alumnus) during a daylong photo shoot that involved several sets  in CCAD’s massive photography studio space. Photography majors on the shoot, included seniors Lian Dziura, Xandre King, Kelsey McClellan, and Nicole Miller; junior Danielle Ford, and 2011 alumnus Marcus Morris.

The ‘reconstructed artwork’ was completed by the following students and alumni: Justine Arreche (Advertising & Graphic Design 2011), Chavilah Bennett (Advertising & Graphic Design 2012), Danielle Deley (Advertising & Graphic Design 2011), Pei Yin Chen (Photography 2011), Crane,  Dziura, Ford,  Andy Hayes (Advertising & Graphic Design 2001), Merenchi Hewage, Hidalgo,  Matthew Houston (Illustration 2012), Alex Lanisoz (Advertising & Graphic Design 2013),  Brian Liston (Media Studies 2012),  McClellan, Nathan Moser (Fine Arts 2012),  Simone Noronha (Advertising & Graphic Design 2011), Emily Rickard (Fine Arts 2010), Madison Schneider (Advertising & Graphic Design 2012), Pallavi Sen (Fine Arts 2011) Dillon Sirimongkhon (Illustration 2011), and Miles Tsang (Illustration 2012).

Videographers, from left, Alex Trimpe and Tom Hoying

Adding to the creative mix, CCAD tapped local branding agency Ologie to provide creative consultation and mentorship for the students as they worked on this massive undertaking.

While the lookbook has become a signature piece, it’s not the only student produced work that will be seen the night of the event (and beyond). Media Studies majors Tom Hoying (sophomore) and Alex Trimpe (senior) have been filming the lookbook design process and will be filming the entirety of the event to develop promotional materials for 2013. They also worked with local videographer Ryan Sweeney to develop a piece that will run prior to the runway show.

If you have your tickets be sure to remember to pick up a lookbook to see what all the fuss is about. If you don’t have tickets, we’ll do our best to post as many student-generated photos as we can the night of the show for your vicarious enjoyment.

Gov. John Kasich and CCAD senior Aaron Roberts

Surrounded by reporters on a rainy Monday morning, CCAD President Dennison W. Griffith and Ohio Governor John Kasich along with a CCAD senior design student, Aaron Roberts,  unveiled the new designs for Ohio’s license plate and driver’s license—the results of a four-month collaboration between the college and the state.

The project started with an invitation by Mark Kvamme, interim chief investment officer and president of JobsOhio, to redesign the state’s most visible moving moniker and the identification card carried by millions across the state.

Griffith said CCAD’s Design Group, led by Creative Director Lindsay Kronmiller, researched every plate in Ohio history and reviewed samples from across the country and around the world to identify the elements that meet the requirements of safety and law enforcement officials, while at the same time creating a vibrant and memorable image for the state.

From left, Aaron Roberts, Gov. John Kasich, Walker MacKenzie Crane, Mark Kvamme, Isuri Merrnchi Hewage, Katlyn Westbrook, and Taylor Hicks

The five members of the CCAD team on the license plate project included: Aaron Roberts; Walker MacKenzie Crane, Granville, Ohio; Isuri Merenchi Hewage, Colombo, Sri Lanka; Taylor Hicks, Columbus, Ohio; Katlyn Westbrook, Pataskala, Ohio. The student designers brainstormed more than 100 concepts and toured the production plant in an Ohio prison to see the parameters of the presses where their designs would be fabricated. The team selected five final concepts to present to their clients, Public Safety department and BMV administrators. And, finally, a choice was made:  Aaron Roberts’ aviation-inspired theme, which features an aviation wing shape embedded with an outline of the state, along with a series of phrases from Ohio’s history screened in gray on the white background area.

“This partnership has provided our students with opportunities to manage client relationships and design challenges,” said Griffith. “In today’s economic climate, where creativity is key to solving business problems, projects such as this one give our students the experience they need to transition from the classroom to the job market.”

During the press event, the Governor announced an interactive twist to the project. The public will get to vote on the phrases and words from Ohio’s history that will be used on the plates, which range from “The Buckeye State” to “Home of Astronauts.”  Voting will take place online until Jan. 8, 2012, at http://myplate.ohio.gov.

“To see something that you designed shared every day, with everyone in Ohio and that represents the pride of our state, is really sublime,” said Roberts, a senior majoring in Advertising & Graphic Design .

After the voting is completed the new designs will go into production, a process that can take six to nine months. The new plates and licenses are expected to be available in December 2012, after the current inventory has been used.

Check out video about the project here: Meet the Designer & See the Design Process, and read the related press release online.