Online Ceramics stays in style
From Saturday Night Live comedian Pete Davidson to actress and model Emily Ratajkowski, LA-based Online Ceramics, created by a pair of Columbus College of Art & Design grads, continues to make clothes that are far from duds, gracing hipsters, social activists, tastemakers, and others who wear their sentiments on their sleeves (not to mention the front and backs of their tie-dyed shirts).
Elijah Funk and Alix Ross (both Fine Arts, 2012) founded Online Ceramics after a post-graduation move to Los Angeles saw them looking for a creative way to make money. The brand’s anti-establishment look is one that lives up to its reputation: one of Online Ceramics’ many sold-out graphic T-shirt designs produced earlier this year was created in solidarity with the Black Lives Matter movement and 100% of proceeds benefitted the NAACP Legal Defense Fund, Black Lives Matter, M4BL, and the National Bail Out fund. It’s work that caught the attention of style-centric outlets such as Complex, as well as traditional media like The Wall Street Journal.
The streetwear brand also has picked up coverage in recent months for its character-making inclusion in the hipster FX TV show Dave, whose costume designer told Complex, “Online Ceramics, it's a graphic T-shirt, but it's art. I think there's just a lot more going into the design and the color choices that people are making and it's beautiful.” And Garage, Vice’s digital platform/biannual print publication that lives at the intersection art, fashion, and culture converge noted that in Judd Apatow’s The King of Staten Island, the protagonist, played by Davidson, wears a wardrobe of Online Ceramics tees that “act like an omniscient separate character that knows everything that's going to happen before it happens.”
Online Ceramics is a beloved brand for fashionista Ratajkowski, who has been spotted with one of the brand’s sold-out tote bags by Vogue. Ratajkowski is a “model-actress-designer (who) has long worn the funky, psychedelic garb from the Deadhead-inspired label,” said Vogue, a claim backed by the mag’s UK outlet, which also took note of Ratajkowski's fandom. In a separate article regarding Grateful Dead-inspired fashion, Vogue again referenced the brand’s popularity, calling it a “cult DIY label … on the rise.” Online Ceramics is “a small-ish brand with a bare-bones website that appears as if it survived the great GeoCities crash. And yet, it has a rabid following,” said the online Condé Nast outlet vogueworld.
That rabid following includes LA-based Los Angeles-based singer-songwriter Weyes Blood, who collaborated with Online Ceramics, adding new merch to her webstore to support her band and her touring crew, reported another story in Vogue in mid-April.
Count men’s style stalwart GQ as another fan. In a spring 2020 feature, it reported that while the coronavirus has paused some activities for Ross and Funk, including their annual tradition of touring with the band Dead & Company, they’ve found new time to explore their creativity, launching new radio show, Train Wrecks and Trip Reports, with Elara Radio; completing a virtual look book project with the digital artist Jasper Spicero; continuing work on a painting exhibition, and beyond all that, creating “an Online Ceramics design for GQ that reflects the far-out zones their minds have wandered to during lockdown”